Over 80% of office workers want tourism sector jobs
CNATAIPEI, Taiwan -- More than 80 percent of office workers in Taiwan want to enter the tourism industry, citing personal interest, optimism over the industry and enthusiasm in serving people as the main reasons, according to a survey published Saturday by the 1111 Job Bank, one of Taiwan's largest human resource companies.
September 15, 2013, 12:08 am TWN
The survey shows that 81.7 percent of the survey respondents are interested in working in the sector, with 7.4 percent of them already working in the industry, while 74.23 percent intend to enter the sector.
Questioned about their reasons for wanting to enter the industry, 76.66 percent of the respondents mentioned personal hobbies and interests, 44.7 percent pointed to the bright outlook for the industry and 42.59 percent said they love to serve others.
Meanwhile, 50.16 percent said they want to work for a travel agent, while 46.06 percent cited tourism hotels as their ideal workplace and 41.96 percent said would like to work at tourist attractions and parks.
Daniel Lee, a public relations director at 1111 Job Bank, said the Tourism Bureau's aggressive promotion of travel in Taiwan in recent years has enhanced the image of Taiwan's tourism quality and has attracted more foreign tourists to Taiwan.
Meanwhile, since Taiwan opened its doors to Chinese tourists, exchanges between the tourism sectors across the Taiwan Strait have been boosted significantly.
Due to these developments and increasing travel and tourism demand, more jobs in this sector have been created, Lee noted.
The survey was conducted between Aug. 26 and Sept. 6 among office workers, with 1,164 valid samples collected. It had a margin of error of plus or minus 2.87 percent at a 95 percent level of confidence.