P&G promotes gynecological cancer prevention
By Joy Lee, The China PostTAIPEI, Taiwan -- Procter & Gamble (P&G), a global multinational consumer goods company, yesterday took part in promoting the 6 Minutes Save a Life: Cervical Cancer Prevention Measures health campaign, which is aimed at reducing the high gynecological cancer fatality rate in Taiwan.
March 8, 2013, 12:16 am TWN
P&G said it has been promoting the campaign for the last 19 years, noting that gynecological cancer screening rates have increased gradually. P&G said regular breast and cervical cancer screenings are the most important step in cancer prevention.
According to GLOBOCAN 2008, a project conducted by the International Agency for Research on Cancer, the fatality rates from breast and cervical cancers for women in Taiwan are higher than counterparts in Japan and Korea. Statistics from the Bureau of Health Promotion (BHP) suggested an average of 6.2 people died from gynecological cancer daily in Taiwan in 2009.
“Even though around 5 million women have gynecological cancer screenings each year, P&G hopes that every woman in Taiwan pays close attention to their health condition,” said Barbara Liang (梁斯怡), communications director for P&G's Hong Kong & Taiwan branch.
BHP statistics from 2012 showed that 32.5 percent of women have mammography screenings once every two years, while 56.6 percent of women have cervical screenings once every three years.
Chang Ching-chien (張金堅), chairman of the Foundation of Breast Cancer Prevention and Treatment (FBCPT), said there are still many women who do not have regular gynecological cancer screenings, which may lead them to miss early diagnosis and so early treatment.
“The BHP provides breast cancer screening for women between the ages of 45 to 69 and cervical cancer screening for women over 30 years old covered by the National Health Insurance (NHI). Women should take advantage of these benefits, ” the BHP's Planning Unit Director Chien-Yuan Wu (吳建遠) said.
P&G said that working with the BHP and gynecological doctors to promote the 6 Minutes Save a Life campaign in the lead up to Women's Day will help remind more women to conduct regular screenings for their health and for the sake of their families.
High Survival Rate with Early Stage Treatment
From left, National Taiwan University Hospital gynecologist Cheng Wen-fang (鄭文芳), Foundation of Breast Cancer Prevention and Treatment Chairman Chang Ching-chien (張金堅), Bureau of Health Promotion Planning Unit Director Chien-Yuan Wu (吳建遠), as well as Procter & Gamble Hong Kong & Taiwan Communications Director Barbara Liang (梁斯怡).
(Wang Chien-yu, The China Post)