A leading advertising executive told the International Olympic Committee (IOC) on Sunday that the Olympic body needs to stay relevant with the younger generation and concentrate more of its content on the Internet and via mobile devices.
One year ago Olympic leaders looked forward with trepidation to the 2018 Winter Games in Pyeongchang, but one of South Korea's much-maligned business tycoons, Cho Yang-ho, has come to the rescue.
When Liu Jinli first heard the soft rumble of curling stones slipping over Chinese ice a decade ago, the sport was virtually unknown in the country.
Athletes have been dismissing the dangers of swimming in Rio de Janeiro's dirty waters, saying the risks are not great enough to alter their Olympic plans.
The waters where Olympians will compete in swimming and boating events next summer in South America's first games are rife with human sewage and present a serious health risk for athletes, an Associated Press investigation has found.
The designer of the logo for the 2020 Tokyo Olympics on Friday denied claims of plagiarism after his emblem triggered threats of possible legal action in Europe.
Tokyo's 2020 Olympic emblem has triggered astonishment in Europe due to its resemblance to the logo of a Belgian theater and a separate Spanish design.
The United States has pledged to find a new candidate city for the 2024 Olympics after Boston failed to "deliver" on promises, International Olympic Committee (IOC) chief Thomas Bach said Wednesday.
Tibetan activists and others are calling on the International Olympic Committee (IOC) not to award the 2022 Winter Games to Beijing, saying China's human rights record after the 2008 Olympics in the Chinese capital worsened rather than showing a hoped-for improvement.
The International Olympic Committee (IOC) executive board meetings have begun, setting the stage for Friday's vote to decide which city will host the 2022 Winter Games.