Updated Wednesday, December 19, 2007 0:00 am TWN, AP

Rio de Janeiro unveils 2016 Olympic bid logo

RIO DE JANEIRO, Brazil -- Rio de Janeiro on Monday unveiled its bid logo for the 2016 Olympics — the famed Sugar Loaf mountain shaped as a heart to represent the Brazilian people’s passion for sports. The logo — in the green, yellow, blue and white colors of the Brazilian flag — has the writing “rio20!6,” with the exclamation point replacing the numeral 1 to symbolize Brazil’s heightened expectations with the chance of hosting the event.

“The Sugar Loaf in the shape of a heart represents the Brazilian’s indisputable passion and vibration for sports,” logo designer Ana Soter said. A Brazilian Olympic Committee panel chose the logo from a list of four finalists.

 

 

 

 

 

 

 

 

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