IKEA takes women out of catalogue's Saudi version
APSTOCKHOLM--IKEA is being criticized for deleting images of women from the Saudi version of its furniture catalogue, a move the company says it regrets.
October 2, 2012, 11:13 am TWN
Comparing the Swedish and Saudi versions of the IKEA catalogue, Sweden's free newspaper Metro on Monday showed that women had been airbrushed out of otherwise identical pictures showcasing the company's home furnishings.
IKEA released a statement expressing regret, saying “We should have reacted and realized that excluding women from the Saudi Arabian version of the catalogue is in conflict with the IKEA Group values.”