Samsung, Hyundai Motor enjoy bolstered brands from Interbrand
The Korea Herald/Asia News NetworkSEOUL -- For the first time, Samsung Electronics was included on the list of the world's 10 most valuable brands selected by Interbrand on Tuesday.
October 4, 2012, 11:56 am TWN
Hyundai Motor and its affiliate Kia Motors also saw their brand values highly estimated by the agency, being ranked 53rd and 87th, respectively, on the list published by the world's leading brand management consultancy.
According to the 13th annual Best Global Brands report from Interbrand, the ranking of Samsung Electronics climbed by eight notches to 9th in 2012 from 17th a year earlier. The agency abbreviated the tech giant's name as “Samsung.”
The brand value of Samsung Electronics was estimated at US$32.8 billion, up about 40 percent from the previous year.