Luxgen to surpass annual sales goal this year: Yulon president
By Kathryn Chiu, The China Post
June 25, 2014, 12:01 am TWN
TAIPEI, Taiwan -- Yulon Motor (裕隆汽車) President Yao Chen-hsiang (姚振祥) recently said Yulon will outperform the annual sales goal of 60,000 Luxgens sold altogether in Taiwan and mainland China this year.
Yulon's Luxgen U6, a new model of the Luxgen series, has been flying out of showrooms since it was launched in early June. Speaking on the hot sales of the new model, Yao said he is optimistic about fulfilling the annual sales goal of 60,000 Luxgens on the both sides of the Taiwan Strait.
Yulon Motor Vice President Hsiao Ming-hui (蕭明輝) told local media that Luxgen has received more than 5,000 orders for the U6 in China since pre-sales were launched at the Beijing International Automotive Exhibition in April. Pre-sale orders are likely to top 6,000 by the time official sales begin, Hsiao revealed.
In light of the popularity of the U6, he predicted that Luxgen will be able to achieve its sales target for Taiwan and China of 60,000 units — 15,000 units in Taiwan and 45,000 units in China — this year, which he said will help the car brand turn a profit.
Also, Yao said the start of U6 sales will boost the company's consolidated revenue and improve its gross margin in the second half of this year.