HTC's share of US smartphone market drops to 7-quarter low
May 6, 2014, 12:02 am TWN
TAIPEI -- HTC Corp.'s (宏達電) share of the United States smartphone market slid in the first quarter to the lowest point since mid-2012, ahead of the release of its new flagship HTC One M8.
In the first three months of this year, the struggling Taiwanese phone vendor ranked fifth in the U.S. among its competitors, with a 5.4-percent share, dropping sharply from a 12-percent share in the third quarter of 2012 and its third-place position back then, according to a May 2 report by the market research firm comScore Inc.
Apple Inc. maintained its top position in the first quarter although its market share declined 0.4 percentage points to 41.4 percent, while South Korea's Samsung Electronics Co. was in second place with a 0.9-percentage point share increase to 27.0 percent.
LG Electronics Inc. also increased its U.S. market share in the first quarter, rising 0.1 percentage points to 6.7 percent and ranking third. In fourth place was Motorola Mobility Holdings Inc., which dropped 0.3 percentage points to 6.4 percent, according to comScore's latest survey.
The first-quarter data showed that 166 million U.S. residents over the age of 13 owned smartphones, comprising 68.8 percent of all mobile phone subscribers in the country.
HTC, which has posted operating losses for three consecutive quarters, unveiled its make-or-break HTC One M8 on March 25 in London and New York.