Apple blasts Android on eve of Samsung's big phone launch
dpaSAN FRANCISCO--Apple marketing chief Pholl Schiller launched a rare broadside at smartphone rival Samsung, saying that its eagerly awaited Galaxy S4 due out Thursday would likely be inferior to his company's iPhone.
March 15, 2013, 12:06 am TWN
The comments came amid unprecedented buzz for the new device, which like its popular predecessor will run on Google's Android operating system.
Samsung will launch its flagship smartphone Thursday evening in New York.
But while leaked reports indicated that it will have several more advanced features than Apple's flagship iPhone 5, Schiller maintained that the open-source nature of Android ensured an inferior experience to that of the iPhone.
“Android is often given as a free replacement for a feature phone and the experience isn't as good as an iPhone,” Schiller told the Wall Street Journal.
“When you take an Android device out of the box, you have to sign up to nine accounts with different vendors to get the experience iOS comes with,” he said. “They don't work seamlessly together.”
Many analysts dispute Schiller's claims, noting that the Android operating system has made significant advances in the last two years and is an able competitor to Apple's iOS.
Around the world, smartphone customers seem to agree, with Apple iPhone's enjoying a 19-percent market share, compared to a 66.4-percent share for phones running on Google's Android operating system.
But Schiller dismissed the importance of such figures saying that in the last quarter of 2012, four times as many Android users switched to iPhones as the other way round. He also cited a survey from research firm ChangeWave that found that around three-quarters of iPhone users say they are “very satisfied” with their device compared with around half of Android users.
Concerns that Apple could be losing its smartphone and tablet crown have driven the company's stock sharply lower in recent months. It closed Wednesday at US$428.35 compared to a high of US$702.10 in September.