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Updated Friday, February 3, 2012 1:05 pm TWN, AP

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Amazon makes its debut in India with Junglee.com shopping portal

MUMBAI, India -- Amazon.com is coming to India, with the Thursday launch of Junglee.com, a watered-down version of its global shopping portal.

Junglee.com offers 12 million products from over 14,000 Indian and global brands, the Seattle-based company said in a statement Thursday.

The site allows shoppers to compare prices, but most actual purchases must be made through a network of third-party retailers.

Indians will be able to buy shoes from Reebok, computer gadgets from Microsoft India, clothes from Fabindia and luxury leather handbags from Hidesign.

Some items — like the Kindle — are sold by Amazon.com directly, but will be subject to steep international shipping and customs fees.

“We are excited to give customers in India a single online starting point where they can shop a wide selection of products sold by local and global retailers, and make informed purchasing decisions,” Amit Agarwal, vice president, Amazon.com said in a statement.

Internet penetration in India remains low, but online retailing is a fast-growing business.

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