Samsung, Panasonic start selling 3-D TVs this week

However, because the sets require bulky glasses, and there is for now little to watch in the enhanced format, it will take at least a few years for the technology to become mainstream, if that happens at all.

Samsung Electronics Co. announced Tuesday that it is selling two 3-D sets this week. For US$3,000, buyers get a 46-inch set, two pairs of glasses and a 3-D Blu-ray player.

Panasonic Corp. has said it will start selling 3-D sets Wednesday.

The sales debut comes as moviegoers have shown considerable enthusiasm for the latest wave of 3-D titles in the theater. Last weekend, “Alice in Wonderland” grossed an estimated US$116.2 million at the box office, beating the first-weekend receipts of “Avatar,” the winter's 3-D blockbuster.

Although it's clear that 3-D sets for the home will appeal to technology and home-theater enthusiasts, it remains to be seen whether other consumers will be enticed to spend at least US$500 above the price of a comparably sized standard TV and Blu-ray player.

TV makers hope so, because sets with the last big technological improvement -- high definition -- have come way down in price, below US$500.

One challenge will be that the 3-D effect requires viewers to wear relatively bulky battery-operated glasses that need to be recharged occasionally. They are not like the cheap throwaways that have been used in theaters since the 1950s.

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