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Updated Saturday, November 21, 2009 1:23 pm TWN, AP

Donald Trump selling nutritional products

MIAMI -- Donald Trump is putting his name on a vitamin and health products business whose salespeople make money by recruiting more salespeople. Trump is partnering with Ideal Health, a 12-year-old Massachusetts-based nutritional products company, and renaming it “The Trump Network,” though the partners won't specify what their financial relationship is. The products will be sold through a network of distributors, where marketers receive commissions for the products they sell, along with a cut from products sold by other salespeople they've recruited.

Critics of such programs say that most of the products are bought by the distributors themselves, and that few of the salespeople actually come out ahead in the end. In an e-mail to the Associated Press, Trump called it a “rescue and recovery program” for people suffering through the recession. The company hopes the Trump name and image will help sell the products.

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