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Chunghwa Telecom eyes 40% 4G market share in two years

TAIPEI--Chunghwa Telecom Co. (中華電信), Taiwan's largest wireless carrier, said Tuesday it plans to boost its share in the country's fourth-generation (4G) mobile broadband market to 40 percent in two years, given the high market potential.

President Ma Ying-jeou (馬英九) said earlier in the day at a summit on 4G development that the number of subscribers to Taiwan's 4G services is expected to exceed 10 million by 2016, outpacing the government's planned expansion of the sector.

In response to Ma's projection, Chunghwa Telecom President Shih Mu-piao (石木標) told reporters at the summit that his company will target 4 million 4G subscribers among the estimated 10 million total users in 2016, or a 40-percent market share.

Each of Taiwan's three major carriers — Chunghwa Telecom, Taiwan Mobile Co. (台灣大哥大) and Far EasTone Telecommunications Co. (遠傳電信) — said Monday that they had signed up more than 100,000 4G Long-Term Evolution (LTE) service subscribers over the past two months.

Although Taiwan is lagging behind some neighboring Asian economies such as Japan, Singapore and South Korea in terms of 4G development, Shih said, there is great potential in the Taiwan market because of its key position in the global technology supply chain and the high local interest in 4G networks.

"With a sound market system and the participation of the Ting Hsin International Group (頂新國際) and Hon Hai Precision Industry Co. (鴻海精密), we believe Taiwan absolutely can become a leading market for LTE mobile broadband," he said.

Market research firm IDC forecast July 1 that Taiwan would have more than 1 million 4G LTE service subscribers by the end of this year, up from its previous projection of 600,000 subscribers, because of the early launch of commercial 4G LTE services.

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