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TAITRA, Amazon sign a memorandum of understanding on close links

TAIPEI--The Taiwan External Trade Development Council (TAITRA), the country's major trade promotion body, signed a memorandum of understanding (MOU) Monday with Amazon.com Inc., the world's largest online retailer, to forge a partnership agreement.

Following cooperation with eBay Inc. and Newegg.com Inc. of the United States, along with Japan's IPROS Corp., the signing of the MOU marks TAITRA's latest efforts to promote e-commerce platforms, expand overseas markets and boost exports.

"We're looking forward to more cooperation and integration between the two sides to promote Taiwan's high-quality products to the world," Simon Wang, executive vice president of TAITRA, said before the signing ceremony.

David Yeh, Amazon China's director of Sales and Onboarding, echoed Wang's remarks and expressed hope that Taiwanese products can attract more buyers around the world.

Yeh signed the MOU on behalf the online retailer, while Wang signed on behalf of TAITRA.

Under the agreement, TAITRA's Taiwantrade website — Taiwan's largest online database for locally made products — will first help select potential sellers among its 67,000 members.

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