ANN@The China Post August 15, 2017, 2:33 pm TWN
People have been making wine of thousands of years, but in only three colors – red, white and rose. But not anymore. Spanish companies have come up with ways to make all-natural wines in pretty much any color imaginable, from vibrant blue to green and even pink.
It all started last year, when Spanish startup Gïk unveiled the world's first blue wine. They spent two years working with scientists at the University of the Basque Country and food researchers at Azti Tecnecalia trying to use anthocyanin, a natural pigment in the grapes' skin, in order to manipulate the color of wine. It became a great commercial success, with the company reporting in January that it had sold over 100,000 bottles in under six months. But competition is ramping up, as other Spanish wineries are using similar technology to create all kinds of unusually-colored wines.
去年西班牙一家新興企業 Gïk 推出了世界上首款藍色葡萄酒，一切便由此開始。兩年裡，這家公司同巴斯克大學的科學家及Azti研究所的食品研究員嘗試運用花青素（葡萄皮裡的一種天然色素）控制葡萄酒的顏色。這款葡萄酒在銷售上取得巨大成功，該公司一月份的報告顯示，不到六個月這款酒已賣出10萬多瓶。但是隨著其他西班牙葡萄酒釀造廠運用同樣的技術釀造出各種顏色非凡的葡萄酒，競爭逐漸激烈。
Bodega Santa Margarita, in Caudete, Spain, offers different shades of blue wine, as well as green, orange and pink wines, as part of its "Passion" line. They are already a big hit in several European markets, like the Netherlands and the United Kingdom. They also use anthocyanin for their Passion Blue wines, but it's not clear how they make their wines orange and pink. If I had to guess, they are combination of different wines and the added grape skin pigment. One thing is for sure, they are completely natural.
"The last few weeks the wine has been flying out the doors," Vincent Janssen, a Dutch wine importer, told Share-a-Bottle. "We also had to get used to the idea, but that color appears to have a real value to people. It looks different and the wine is good too."
Bodegas y Viñedos Amaya also mixes tradition and innovation to create what it calls "tecnovinos". So far they have a collection of bright red, yellow and green wines, made from a variety of Spanish grapes.
All these winemakers are relying on people's curiosity to reach a whole new customer base, as well as change the way the world thinks about wine. But, apparently, lawmakers don't like change very much.
Earlier this year, Gïk announced that Spanish authorities had forbidden them to sell their blue drink as wine, because it's the wrong color. There is no category for blue wine, so even though it is 100% wine, Gïk was forced to relabel the bottles and sell its product as part of the "other alcoholic drinks" category.
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